Summer Jam Golf Festival Welcomes Golf Fans, Consumers & Industry Professionals for an Unforgettable Night at PGA Frisco

Tuesday, July 29 | 7:00 PM – 10:30 PM | PGA District at PGA Frisco
 

FRISCO, Texas (June 11, 2025) –– Golf takes center stage under the stars as the Summer Jam Golf Festival returns to PGA Frisco on Tuesday, July 29, for a nighttime celebration of golf, innovation, and entertainment. The Summer Jam, part of the golf industry’s annual midseason PGA Buying Summit, is now open and free to the public. Golf enthusiasts and local families are invited to join golf industry professionals at the Summit to experience golf in a fun new way across the spectacular golf entertainment, dining and retail campus of the PGA District at PGA Frisco on July 29, 7 pm – 10:30 pm.

SUMMER JAM HIGHLIGHTS

Open to the Public & Golf Industry Professionals
Local golf enthusiasts and consumers can register online in advance for a chance to win a complimentary overnight stay with breakfast at the award-winning Omni PGA Frisco Resort & Spa. Drawing and registration details are available here. Admission is also complimentary for all PGA Buying Summit badge holders. Summer Jam is free and open to the public; registration is not required to attend, but those who RSVP in advance will be entered into the Omni PGA Frisco Resort prize drawing.

Live Music:

Dance into the night with a high-energy performance from Dallas-Fort Worth fan-favorite, Emerald City Band.

Golf Contests & Games – Test your skills and win prizes:

• Long Putt Challenge presented by MACHINE Putters: Prizes for the three players closest to the pin, courtesy of MACHINE Putters, and a chance to win $2,500 in the finals, courtesy of American Hole ‘n One.
• 9-Hole Putting Course: A mini-course challenge designed to evaluate your all-around putting skills, with prizes for the top three lowest scores, presented by PGA Golf Exhibitions.
• Summer Shootout: A best-ball team competition pairing PGA Buying Summit attendees and exhibitors for friendly play and the chance to win the coveted Summer Shootout Cup. (Summit Attendees Only - RSVP here>>)
  • Summer Shootout Hole-in-One Challenge: Summer Shootout players can take their best swing to win a $5,000 prize for a Hole in One, sponsored by American Hole ‘n One.

Golf Instruction at the PGA of America Coaching Center

Get your swing in shape at the PGA of America Coaching Center powered by T-Mobile. PGA of America Golf Professionals will be on-site to provide light instruction and tour guests through the 12,000 sq. ft. teaching and coaching facility. Guests can compete in long drive contests, a "closest to the pin" shootout and putting challenges, including tic-tac-toe. Those looking to take their game to the next level can sign up on-site for 1:1 lessons, group clinics or PGA Camps, all tailored to your golf journey. Learn more at pga.com/coachingcenter.

Festival Village – Golf Vendors & Product Demonstrations

Attendees will experience the heart of the action with hands-on product activations and demonstrations taking place throughout The Dance Floor Event Lawn & Putting Green, as well as The Promenade by The Swing. This immersive layout is designed to engage golf enthusiasts with opportunities to discover the latest apparel, accessories and equipment, interact with brand representatives, and enjoy dynamic, on-site product showcases. In addition, exclusive product drops and special offers will be available, including limited-time deals and new product releases from leading golf and lifestyle brands. Branded Bills is the official headwear sponsor and Stanley 1913 the official drinkware sponsor of the event, with exclusive giveaways available while supplies last. Additionally, Blue Tees Golf is the event’s official Rangefinder and Golf Speaker. Festival Village Vendors currently include 9th Island Golf, Bad Cards Fore Good Golfers, Blue Delta Jeans, Branded Bills, Hold Fast Golf Grips, Hot Girls Pearls, Stanley 1913, The Range Divider, Tübr, Vibra Plate and many more to be announced over the upcoming weeks.

Exclusive Summit Perks for PGA of America Golf Professionals, Buyers & Industry Executives
PGA of America Golf Professionals, retail buyers, and golf executives attending the Summit enjoy VIP access to private networking spaces, complimentary on-the-go food and beverages, and entry into premium contests reserved exclusively for credentialed attendees. Network with peers in a relaxed, upscale atmosphere featuring PGA District’s specialty retail shops, gourmet dining, and iconic venues like the Ice House and Lounge by Topgolf—perfect for fostering meaningful business connections.

The Summer Jam, held on the last night of the industry’s annual PGA Buying Summit – July 28-30, is an exclusive opportunity for PGA of America Golf Professionals, golf retailers and industry leaders to connect, discover the latest trends, and advance their business in a collaborative, midseason setting. A full day of education and VIP buying appointments precede two days of ballroom exhibits by more than 160 brands and nightly networking events across the spectacular PGA Frisco campus during the three-day Summit.

Attending the 2025 PGA Buying Summit

While attendance at the Summer Jam Golf Festival is open to all at no cost, attendance at the industry-only PGA Buying Summit is reserved exclusively for PGA of America Golf Professionals and qualified golf industry personnel. PGA of America Members, Associates, PGM Students, LPGA Professionals, and International PGA Members receive free access to exhibits and events, and may purchase the All-Access Summit Badge, which includes all education sessions, lunch on July 28, exhibits, and all Summit special events—for $100 through July 14 ($125 after). Qualified industry personnel can register for access to exhibits and events at $35 through July 14 ($95 after), or upgrade to the All-Access Badge at $125 through July 14 ($150 after). Special savings on hotel rates at the Omni PGA Frisco Resort & Spa are available to PGA of America Golf Professionals and attendees through July 1. To register, enroll in education, or book accommodations, visit PGABuyingSummit.com.